12 Most Inspiring Qualitative Research Topics For a Research

12 Most Inspiring Qualitative Research Topics For a Research

As soon as you enter college, you start to realize the overwhelming pressure from various assignments which never seem to end. However, once you start to understand the process, you begin to see how different qualitative research topics can actually make a difference in the field, and you might even start to enjoy it.

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One important aspect of writing any college assignment is research. It is the heart and soul of the assignment, which ensures that your hard work gets its due credit. Only with the help of thorough research can you write a compelling assignment, which delivers the right information to the readers and score maximum grades.

Types of Research Topics

The various topics available for research can be categorized into two types:

  1. Qualitative Research Topics
  2. Quantitative Research Topics

The purpose of both these research types is the same, which is to analyze and identify key information from raw data. However, they differ on the basis of the type of raw data they analyze and interpret.

Quantitative research is structured and is mostly done on numeric data, which is gathered from a source. Statistical calculations and analysis are done on this raw numeric data to identify trends or recognize any key bits of knowledge.

Qualitative Research topics involve the most fundamental forms of research, which is to gather first-hand information. In qualitative research, information and data are gathered right from the horse’s mouth. In qualitative research, the researcher collects the information directly from the people.

Qualitative Research Topics

Purpose of Qualitative research

The research would focus on open-ended questions and a communicational approach to gathering raw information on the qualitative research topics of the research. The research is specifically designed to understand ‘what’ people think, as well as ‘why’ they think or feel that way.

The information collected in qualitative research is mostly in verbal and non-numerical forms. The responses from the open-ended conversations and questionnaires are recorded and then later analyzed to identify key trends and bits of data. The data can then be converted into a numeric format, or be used for quantitative analysis.

When is Qualitative Research performed?


The selection of qualitative research topics is governed by the requirement of the researcher or the organization. It is usually conducted for market research by businesses as well as other organizations. It is a great way to understand the mindset and the purchasing habits of consumers and identify the factors which persuade them to buy competitor products.

Brands and companies can utilize qualitative research in order to gather the public perception of their business and product. Analyze the impacts of their advertising and marketing campaign among the consumers. It can also be conducted for getting the opinions of the general public while developing and designing new products or services.

Qualitative research is also conducted in fields such as psychology, social science, anthropology because it requires in-depth information and a varied set of opinions from people on the qualitative research topics. Qualitative research can help the researchers understand the decision making the process of the targeted demographic and even ask related questions to find the required answers.

Qualitative Research Topics

Many universities and government organizations appoint researchers to gather data on various qualitative research topics, which are aimed at identifying and understanding the problems, issues and the general lifestyle of individuals living in a particular region. These research topics can be about identifying the reasons behind homelessness, or drug habits, or it can be about why commuters prefer to take one route over the other.

Whereas, sometimes, college and university students take up the challenge upon them to perform qualitative research and present an original paper which could even hold the capability to lead to a possible breakthrough in the chosen field.

Qualitative Research Topics

Selection of Qualitative Research Topics

While planning to write an assignment or a research paper on qualitative research topics, it is very important that you pick the right topic, which challenges you and enables you to explore the field.

We have identified a few factors which you must take into consideration while selecting and shortlisting your qualitative research topics. By understanding the below factors and ensuring that your selected topic fulfills these conditions, you will create a wide-open opportunity to present an award-winning research paper:

  • Select a topic from your field of interest

Always try to explore a field of your own personal interest. If it is not something that excites you and inspires you from within, then you can never give you 100% effort to it.

Choosing qualitative research topics from a field of your interest will enable you to learn and develop your own skills and have fun while doing it. It will become your number one motivator and will enable you to go above and beyond to present an outstanding research paper.

  • Ensure there is supporting research on the topic

The other key factor which you must keep an eye on is the presence of related research on the topic. It is important to have a deep understanding of the topic before you jump into selecting qualitative research topics for your study. Having an idea of previous research done in the field of your interest will help you narrow down your scope and shortlist some topics for your research. It will also support you in conducting your research and writing your research paper. Additionally, it will tell you how deep you need to go in your research and the efforts you have to put in.

  • The topic is aligned with your university guidelines.

When you are writing your paper for submission at your university, you thoroughly read the assessment guidelines and consult with your professor. You wouldn’t want your hard work to go in vain, just because of a minor deviation from the university guidelines. Therefore you must always ensure that your selected qualitative research topics follow university guidelines, and you must also get them approved by your supervisor as well.

  • It is worth your time.

And the last thing to keep in mind while selecting qualitative research topics is, that is the topic even worth performing research on. Students many times pick a topic as per their field of interest which follows all university guidelines; however, if the topic is very cliché or over-researched, then there is no point of conducting further research on it. It will only make your job much harder to find new areas in that field that are previously unexplored and is worth doing research on.

Once you ensure that your selected topic fulfills all the above requirements, you can then move on to diving into the research phase and formulating your research paper.

Qualitative Research Topics

Suggestions for Qualitative research topics

If it happens that you find yourself confused and struggle to find a topic which would be suitable for your research paper, you can check out the below list of interesting qualitative research topics, which you can take inspiration from and use it for your next research paper or college assignment:

  1. fect of COVID-19 pandemic on the small and medium business in the hospitality industry.
  2. Coping mechanism took up by individuals with mental health issues during the lockdown and its effects.
  3. Analyze the causes behind the rise in domestic violence cases during the first quarter of 2020.
  4. State the effects of social isolation on recovering patients with a history of substance abuse.
  5. Qualitative analysis of the impact of lifestyle habits on patients suffering from COVID-19.
  6. Understanding how different industries have adapted to working from home.
  7. Is 6 day week more productive than a 5-day week format? In-depth qualitative analysis of the IT industry.
  8. How has freelancing become a new field of interest among the youth in 2020?
  9. Is prison rehabilitation helpful for ex-convicts? Qualitative analysis of life after prison for individuals in New South Wales.
  10. Why is the iPhone still a market leader in 2020 among teenagers?
  11. Why is PS5 preferred by gamers over Xbox Series X despite better specs and competitive pricing?
  12. Are the amendments made in light of ‘Black Lives Matter’ protests enough? Qualitative analysis of African- American Population in California.

We hope that the present paper on qualitative research topics will guide you while conducting research.

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